Newton Orchards / HBMA (Chairman)

Manager of Sales and Production at Newtons in Manjimup, Adam began his horticulture career over 20 years ago and has a keen understanding of every aspect of pome and stone fruit production. He has been instrumental in driving Newtons’ trusted reputation as preferred supplier of premium quality fruit to the majors and wholesalers in WA. Adam’s key strength is his disciplined approach to continual financial analysis to reduce costs, improve packouts and maintain robust marketing, thereby driving strong returns back to growers.

HBMA (General Manager)

HBMA’s General Manager Elisa King is an accomplished marketer with almost 30 years of experience. Her expertise lies in developing and implementing strategic marketing plans that drive growth and increase brand awareness. Under her leadership, Kanzi has experienced a 64% increase in brand awareness, rising from 22% to 36%.

9mile

Rob is a fourth-generation orchardist, born and bred in the horticulture industry, with extensive experience across growing, packing and marketing fruit. With over 30 years’ experience working with major supermarket chains, he has developed deep expertise across all aspects of the fresh produce supply chain.

In addition to his industry background, Rob holds a Bachelor of Commerce and previously served for 10 years on the board of a banking institution, bringing valuable commercial and governance experience to the HBMA Board.

N&A Group

A second generation grower and marketer, Rob has been immersed in the fresh produce industry for the last 40 years. As the CEO of N&A Group and through his involvement in the development of Kanzi Apples in Australia and subsequent Brands, Rob and the N&A team have become specialists in new variety development for the Australian market.

Flavell Fruit Sales

Glyndon, who was born on the orchard in 1951, departed from formal education at the age of 15 to dedicate himself to orchard work, a commitment he has upheld ever since. Currently serving as the Manager at Flavell Fruit Sales, Glyndon works alongside his three sons: Andrew, Matthew, and Nathan. Throughout the years, he has actively participated in several committees within the apple industry for the South Australia region. Additionally, he has represented Flavell Fruit Sales on the SA Horticulture Export Committee.

Ceravolo Orchards

With over 40 years in the industry, Tony is a third-generation grower, packer, and wholesaler. He holds the positions of Managing Director and CEO at Ceravolo Orchards and Ashton Valley Fresh. With a deep supply chain background, he's enthusiastic about vertical integration for optimal sustainability. Tony is highly regarded in the fruit growing community and serves as a director on the board of SAPML.